VocaLoca is a new Internet business that empowers individuals to create live broadcast Internet radio shows or to create 'personal broadcasts' on the Internet which express his or her choices in music, talk, information and points-of-view. VocaLoca captures and unfurls the tremendous energy for self-expression on the Internet and uses the advances in technology to create a new venue for Internet content and commerce.
The interactive audio talk experience between the VocaDJ and the audience is unique to VocaLoca. VocaLoca offers the Internet's only true talk-radio format where listeners use the VocaInteractive Player to 'call-in' to any show. The audio interactivity of VocaLoca enables the passion and the emotion of the audience and that of the VocaDJ to be shared. At the same time, the VocaDJ’s control of the microphone enables him to produce a show with a managed dialogue. VocaTalkBack and the other production elements described above enable the VocaDJ to receive real-time requests and comments from the audience and to build a strong, loyal community.